10.17169/FUDOCS_DOCUMENT_000000000221
Sichtmann, Christina
Griese, Ilka
Klein, Maren
Determinants of the international performance of services a conceptual model
Freie Universität Berlin
2007
Services, export performance, internationalization, success factors
330 Wirtschaft
330 Economics
ddc:330
Universitätsbibliothek der FU Berlin
Universitätsbibliothek der FU Berlin
Universität <Berlin, Freie Universität> / Fachbereich Wirtschaftswissenschaft
2018-04-10
2007
Buch
3-938369-65-5
http://dspace.ub.fu-berlin.de/handle/fub188/5356
10.17169/FUDOCS_document_000000000221
urn:nbn:de:kobv:188-fudocsdocument000000000221-0
20 S.
Countless determinants of export success that are supposed to help managers reduce the failure rates of export ventures have been identified. Despite this abundance of studies, however, little is known about the determinants of the internationalization success of services. In this paper, based on prior studies focusing primarily on manufactured goods and the key characteristics distinguishing services from goods, a comprehensive conceptual model for the successful internationalization of services is developed.